Our Local SEO service is crafted for businesses that want to dominate search results within their geographical area and attract more customers nearby. Whether you have a storefront or offer services in a specific region, we make sure people in your locality find you when they search.
Local SEO
• Google Business Profile Optimization — Setting up or refining your profile, ensuring name, address, phone, hours, photos, and other details are correct and fully optimised.
• Local Keyword Research — Identifying what terms people in your city/area use when looking for services like yours (e.g. “dentist in Karnal”, “best plumber near me Haryana”) and targeting those.
• On-Page Website Optimizations — Including location-specific landing pages, tags, meta descriptions, title tags, mobile responsiveness, site speed improvements, correct address/contact info.
Details
Time Frame:
1 Week
Role:
Content Optimise,Increase brand visibility
Involvement:
Web Designing, Email
Google Business Profile
Google Business Profile (GBP) is a free tool that allows businesses to manage their online presence across Google, including Search and Maps. By creating and verifying a GBP, businesses can ensure their information is accurate and up-to-date, making it easier for customers to find them.
Challenge
Google Business Profile (GBP) users face several ongoing challenges that impact visibility, reputation, and management efficiency. Common issues include difficulties with verification, profile suspension, inaccurate or incomplete information, dealing with spam or fake competitors, and problems with uploading media or posts.
Ignoring Mobile Optimization: With a significant portion of local searches conducted on mobile devices, a non-mobile-friendly website can lead to poor user experience and lower rankings.
Vanguard 86.
- Ensure accurate NAP details and consistent information across all platforms and listings.
- Regularly check compliance with Google’s current Business Profile guidelines.
- Use real, permanent addresses and high-quality, genuine images of business premises.
- Monitor competitor and spam profiles, and report violations using official tools.
- For suspension and major issues, follow Google’s prescribed appeals and help center processes
- Respond professionally to negative reviews, and encourage satisfied customers to leave positive feedback.
Solution
Local SEO is a digital marketing strategy aimed at enhancing a business’s visibility in location-based search results on platforms like Google Search and Google Maps. By optimizing elements such as your Google Business Profile, ensuring consistent Name, Address, and Phone number (NAP) across online directories, and targeting location-specific keywords, businesses can attract nearby customers actively searching for their products or services.
- Helps potential customers find you when they search within your area.
- Increases foot traffic, calls, real-world enquiries, not just website visitors.
- Builds trust & credibility — accurate info + good reviews matter a lot in local searches.
Results
Local SEO significantly boosts a business’s online visibility, leading to increased foot traffic, phone calls, and sales. Studies show that 80% of local searches result in users converting into customers for your business
For instance, a local coffee shop experienced an 80% revenue increase after optimizing its Google Business Profile and local listings
Click Track Marketing
. Similarly, a Texas-based service business saw a 480% increase in website traffic through targeted local SEO strategies